How To Write A Mini-Course - F. Terrence Markle Do you use mini-courses in your online marketing? If not then maybe you should! Mini-courses are an important part of Internet marketing. A mini-course is a tool that enables you to provide valuable content to your subscribers and promote your own or affiliate products at the same time. Writing Marketing Copy That Sells - Charlie Cook When your prospects see your marketing materials, your brochure, your web site or your ads you want them to read them. You want prospects to read not just the first sentence but the majority of your copy. Freelance Writing on the Internet - Mridu Khullar So, you’ve decided to take up a career in freelance writing. You’ve hooked up the computer, installed the printer, and learnt the nitty-gritty of your word processor. You’ve maybe even been published a couple of times. Better Copy: The Interview is the Key - Neroli Lacey Most of us spend our days persuading others to buy our service, product or idea. Here is how to create powerful marketing copy to make your job easier: INTERVIEW YOURSELF. If you hired a writer to create the copy for you, he/she would likely start by interviewing you. Copywriting for Sales - Understand Your Audience's Need - George Dodge Regardless of what you're selling, marketing or promoting, you have to have a good understanding of your audience before you can create effective copywriting. Without knowing who you're writing for and what they hope to get from the copy you create, your copy might not achieve the desired effect. Write Right - Brian Grinonneau The rich and colorful descriptors flowing from your deft digits on a seasoned keyboard will tantalize and transform your rapt audience. What? ! That line may be too flowery but does show how important it is to write advertising copy that demands to be noticed. |