Copywriting and Your Five Senses - Karon Thackston In its most basic form, copywriting is, among other things, the art of conveying a message in writing for the purpose of persuading someone to do something. This is especially true when writing descriptive copy. Taming The Book Proposal - Jill Nagle Oh, that most maddening of documents! For so many of us eager to move forward with our nonfiction projects, it looms large like a guard at the queen’s castle, blocking the path to publication. How Can You Find Freelance Work As A Writer? - Niall Cinneide For those looking at the jobs listings for writers, they may find themselves feeling left out. There are simply not enough employment options available. When you are looking at the jobs listings, you may become frustrated and annoyed with the lack of the type of employment that you want. Top 3 Rules for Writing Effective Copy - Ladan Lashkari One thing all successful Internet marketers have in common is that they're good copywriters. If you want to have a profitable online business, you need to know how to write a copy that motivates people to buy your product. A Strategy For Coming Up With A Great Book Title - Marvin D. Cloud Go into a bookstore and browse through the titles in the bestseller section. Book publishing companies hire high-priced people to come up with a title or “headline,” because book publishing is a big business; therefore a lot of contemplation goes into making their titles as commercially-viable as possible. How To Write LOADS Of Killer Bullets In Your Sales Copy! - Craig Garber Today I want to plow through some more of the "5 Ways ToGive Your Prospects A Much-Needed Break! "Yesterday, we talked about using sub-headlines throughoutyour sales copy, and how to leverage them to boost yoursales -- taking advantage of both the "aesthetic" componentof them -- and the "psychological" component ofsub-headlines as well. Reviewing New Writers - Harriet Silkwood New writers are very vulnerable and need to be handled gently, but not with kid-gloves. Keeping a friendly tone is very important for the reviewer. Because we are working together online, we can’t see each others faces or body language. Five Secrets of Winning Book Proposals - Melissa A Rosati Working in the publishing industry comes with a high expectation, especially from complete strangers. After the causal ‘hello’ progresses to ‘what do you do,’ and my answer is ‘I am a publisher,’ the words, like fairy dust, work magic; and in the eyes of my conversation partner, I’m transformed into a glamorous Advice Goddess—would I mind reading this stranger’s book proposal? Many Writers, One Clear Voice - Susan Raab Imagine creating your first book, one on which hangs the future of your company-and maybe even the industry you love. Imagine you have a publishing contract, five editors, a eighty contributing authors, hundreds of draft pages, a deadline in five weeks and a growing fear that the book you intended to create is nowhere in sight! |